SEO Ghostwriting

A lot of people tend to think that white hat SEO and site promotion is alike to selling air. They argue that all these companies are doing is selling overpriced web design and using the same simple promotional tactics as everyone else. No wonder that there’s a tendency to opt for the cheapest rates possible and hope for the best. Unfortunately, as the old time cliche goes, “you get what you pay for”, and many people are surprised that the results aren’t showing any dramatic increase in the rankings even after a few months of “work”. There are several caveats of using cheap SEO services, promising many links for ridiculous prices:

• Promotional strategies used by these companies are following a one-size-fits-all policy.
• Backlinks obtained from cheap SEO services usually come from non-related sites, especially with very low pagerank scores (spam sites, automated article directories). These links have little or no value, and it’s best to put minimal effort into them if any. While they might increase short term rankings, there’s a good chance that the sites will get banned, devaluated or abandoned, rendering any links useless and potentially even hurting your site.
• Low quality PLR articles linked to your site will create a cheap impression in the eyes of your customers.
• There is no effort or thought put into these services.